The news on June 30, the relevant personage of CHINAUNICOM reveals, new a thousand yuan which UNICOM makes again 3G The intellectual mobile phone has already won the first battle, first this kind of mobile phone only goes on the market for one month, the sales volume has already soared to 4500 for every day, produce the new peak of sales volume of day of form fund of the WCDMA cell-phone after creating China. It is reported, ” new definition 3G intelligent machine of a thousand yuan ” Push another of UNICOM after becoming iPhone4 kind again the model.
45 million of sales volume of day of 3G mobile for first new definitions
“UNICOM sales volume up to 4500 already new a thousand intellectual every day such as mobile phone such as 3G in definition, hit China, produce the new record of 3G mobile, “On June 29, at an inner meeting at work, the relevant person in charge of CHINAUNICOM reveals.
So-called ” 3G intellectual mobile phone of a thousand yuan of UNICOM’s new definition ” UNICOM announces a kind of 3G made again and moves the Internet cell-phone one month ago, UNICOM has promoted hardware and software standard to the made-to-order 3G mobile by a wide margin. At that time, the person in charge of sales department of CHINAUNICOM announced in the great wave of Great Britain UNICOM redefined 3G to move the Internet cell-phone, require: Because of Ann’s tall and erect operating system, the hardware is basically configured to electric capacity of 3.5 inches and rejected, above CPU600M, strong multimedia and the intersection of 3D and graphics capability, have high speed the whole webpage browse through and Internet employ abundant, the intersection of augmentability and strong, the intersection of W and one pair of characteristics of waiting for etc. of double network of G. It Market The retail price is within 1000 yuan.
First incoming this kind of mobile phone of UNICOM is BladeV880 of resurgence communication. As the global strategy model of communication of resurgence, actually resurgence BladeV880 was a fast-selling 3G intellectual mobile phone abroad, famous for cost performance. Have already sold in more than 20 developed countries or regions since it is listed that overseas in the second half of 2010, and unite the general rule to introduce into China to go on the market at the beginning of June.
For this reason, UNICOM has offered for this mobile phone and purchased machine to replenish in a large amount too, there is ” prestore the telephone expenses to send to the mobile phone ” And ” purchase the mobile phone and network and send the telephone expenses ” Two mode support consumer choose, among them, mobile phone this prestore 1499, can 0 yuan purchase machine only needing to select the value meal of 96 yuan. Conversely, users buy this mobile phone to only need to cost 999 yuan, select set it after the meal, UNICOM is the highest every month to return 50% of the telephone expenses.
In this case, this mobile phone ” achievements ” over one month Also make, this 4500 of sales volume of day mobile phones, second only to iPhone4 in the WCDMA cell-phone of UNICOM, it is the 3G mobile of sales volume of the second largest day of UNICOM.
Make the second kind of iPhone4
According to the data of UNICOM listed company, by May of this year, the monthly UNICOM 3G newly-increased number of users is 1,738,000 the users of card of surfing Internet are 175,600 among them . And CHINAUNICOM has already made ” goal that development 3G increases 25 million users newly this year, in view of the first five monthly average being only 1,600,000 per month, if it is larger to need to reach the pressure that the goal develops users in the second half year monthly more than 2,400,000 ,So, it is very necessary to develop more bulkily and hit user’s market of low-end with higher speed, it is the most important thing among them to be and terminal.
In this case, UNICOM pays much attention to the intellectual 3G mobile of a thousand yuan that is redefined. The tactics of scalping of first intellectual 3G mobiles of a thousand yuan that redefines can be found out correctly from UNICOM. This mobile phone is not only sold exclusively by UNICOM, moreover, exceeds 1 million making the order once of UNICOM, hit the quantity record of the fund 3G intellectual mobile phone of operator’s shopping list.
And sales volume of mobile phone this let UNICOM happen tone long too, because this indicate UNICOM new 3G customize the winning in the very first battle of Mobile. One month before, UNICOM and resurgence communication have revealed while jointly holding the news conference, UNICOM promised 1 million sets of underwriting, persons suspected at that time, but for the moment, UNICOM’s inside hit over a million of sales volume and already to this mobile phone totally full of confidence, UNICOM hopes too it becomes key model that can keep in step with iPhone4 sales volume.
Also customize the scale the intelligent machine of a thousand yuan
The sales volume of the new definition 3G intelligent machine of incoming first thousand yuan of UNICOM once was come to see from then on, this kind of new 3G intellectual mobile phone is obviously well received by market, it is reported, have encouraged UNICOM to open up the confidence of market of 3G intellectual mobile phone of a thousand yuan greatly too.
At present, the 3G mobile of UNICOM WCDMA rule has already occupied the mainstream of market of 3G mobile. According to the data of market survey company in the industry, by March of 2011, China 3G intellectual mobile phone’s sales volume is 3,380,000, increase by 620,000 compared with February, share of taking the whole intellectual mobile phone is 79%; Among them the sales volume 2,300,000 of that month of WCDMA intellectual mobile phone, accounts for 68% of the total amount of 3G intellectual mobile phone of that month.
Pursuing ” terminal scale ” While,trend of if you can’t hope too CHINAUNICOM, last 3G on consumptioning, to lasting ” the intelligent terminal leader ” Transition. The relevant person in charge of CHINAUNICOM reveals, UNICOM also customizes a thousand yuan for 3.5 inches of under macro-screen intelligent terminals of the high cost performance of scale, bring about an advance in UNICOM 3G business scale, estimate serial mobile phones of new definition of the under a thousand yuan will go on the market successively in the third quarter.
First new a thousand yuan sales volume of intelligent machine of UNICOM is second only to iPhone cruelly again Science and technology of Sina of 07:22 on June 30, 2011
UNICOM 3G has already succeeded so far, however, it often considereds to be the thing that seizes state power by iPhone, but this is not obviously original intention of UNICOM, not only it is high to replenish, but also give somebody ” the life is iPhone ” Dislike,new to one of of Singapore side of UNICOM obviously of a thousand yuan 3G mobile phones intellectual in that make again.
Responsible editor: Zhang Xia
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